Case study: Carrefour

Landscaping in food and retail innovation in Asia for Carrefour

Challenge & Context

Asia’s retail landscape is transforming fast, with many new players such as Alibaba or JD in China.   The Open Innovation Group & France Director of the global retail group Carrefour needed its team to understand the state of the retail market today and how it is transforming in Asia.

Outcome

We analyzed the latest news/trends every month, as well as one specific topic in detail, in a 30 pages report (ppt) that our client would send internally. High satisfaction from the client, with whom we also organized a learning expedition in Paris.

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