Lufthansa innovation hub and the travel space: a "startup within the company"

During the Break conference in Bali, we listened to then interviewed Katrin Zimmermann, from the Lufthansa Innovation Hub. Their work as a “startup within the company” can be summarized as follows: Digital travel apps are valued at $88bn, vs $6bn for a big airline on average There’s no or little loyalty, so Lufthansa need to […]